Before Tilly Norwood became known as an AI-generated actress, the film Simone explored similar themes nearly two decades ago. Particle6, a startup aiming to legitimize AI technology in the entertainment industry, introduced Tilly Norwood as a digital performer whose videos highlight her acting versatility. According to Deadline, this experiment has already attracted interest from talent agencies eager to represent her in film and television roles. This trend, however, is not unprecedented.
Simone: An Early Exploration of Digital Actors
Simone, a 2002 film written and directed by Andrew Niccol, stars Al Pacino as Viktor Taransky, a film director disillusioned by the unreliability of real-life actors like Nicola Anders, played by Winona Ryder. Using cutting-edge tech created by a dying programmer named Elias Koteas, Taransky invents a digital actress called Simone, embodied by Rachel Roberts credited as Simone. This creation allows Taransky complete control over his lead performer, enabling him to complete his film Sunrise Sunset and earn critical acclaim for his work.
Challenges of Creativity and Ethical Dilemmas in Digital Acting
Though Simone centers on themes of creativity, the film itself often struggles with originality. Niccol draws inspiration from the Greek myth of Pygmalion, notably shown through Taransky’s daughter Lainey, portrayed by Evan Rachel Wood, but several elements feel borrowed. The visual style follows trends popularized after movies like The Matrix and Traffic, using strong blue and yellow color tints without clear purpose. Subplots, including Lainey’s efforts to reunite Taransky with her mother Elaine (Catherine Keener), echo familiar storylines akin to The Parent Trap. Moreover, scenes closely resemble Naomi Watts’s audition in Mulholland Drive.

Andrew Niccol’s Unique Storytelling Struggles
Niccol is known for tackling ambitious ideas, but he often finds it difficult to weave them into compelling narratives. His successful films tend to benefit from strong collaborators, such as an impressive cast in 1997’s Gattaca or Peter Weir’s direction in 1998’s The Truman Show. Simone, despite its flaws, manages to explore complex issues regarding technology, art, and humanity.
Simone’s Warning About the Limits of AI and Human Creativity
The film presciently highlights a fundamental truth about artificial intelligence: tools designed to replace people may ultimately outpace and sideline their creators. As Simone’s popularity grows, Taransky becomes increasingly marginalized. Even attempts to sabotage her reputation by programming her to make outrageous and controversial statements during a chat show backfire, since some of those views, such as advocating for children carrying guns to school or closing America’s borders to immigrants, resonate with certain segments today as well.
When Taransky decides to end Simone’s existence, he faces legal consequences including a murder charge, expressing deep irony in the struggle between creator and creation. The film also emphasizes that human qualities infused into AI are vital; Taransky designs Simone by combining traits from iconic movie stars like Audrey Hepburn and Sophia Loren. Noticing a subtle imperfection—a wrinkle—on a real actor’s face, Taransky realizes some aspects of humanity cannot be flawlessly recreated in a digital performer.
Reflection on Art, Humanity, and Technology’s Role
Although uneven in execution, Simone serves as a cautionary tale, reminding viewers and tech developers alike that art is meant to reflect human experiences. Removing the human presence from artistic creation risks robbing the resulting work of its emotional soul. For all the advancements AI brings, the essence of humanity remains indispensable in storytelling and performance.