James McAvoy unveiled his directorial debut, California Schemin’, at the 2025 Zurich Film Festival on October 4, drawing attention in Switzerland. Accompanied by his wife Lisa Liberati, McAvoy highlighted his transition from actor to filmmaker with this highly anticipated project.
The Story Behind California Schemin’ and Its Real-Life Inspiration
The film is inspired by the true story of the Scottish rap duo Silibil N’ Brains, composed of Gavin Bain and Billy Boyd. It follows two close friends from Dundee who aim for hip-hop fame despite the skepticism they face. The story captures the UK’s early 2000s rap scene, where their regional accents and identities cause London gatekeepers to dismiss them.
“Inspired by the real-life saga of Scottish rap duo Silibil N’ Brains, a.k.a. Gavin Bain (Séamus McLean Ross) and Billy Boyd (Samuel Bottomley), the film follows the unexpected journey of two lifelong friends from Dundee who dream of hip-hop superstardom. There’s just one problem: nobody takes two white guys with thick regional accents seriously in the UK’s early 2000s rap scene, especially not the London gatekeepers who laugh them out of an audition.” – Source
James McAvoy’s Dual Role as Director and Actor
In addition to directing the film, McAvoy also appears on screen as a record executive. His involvement in both capacities demonstrates his expanding creative pursuits beyond acting.
Context Surrounding the Zurich Premiere and Recent Events
McAvoy’s appearance at the Zurich Film Festival follows an unusual incident at a Toronto International Film Festival party last month, where he was unexpectedly punched by a stranger. Despite this, he maintained a composed presence at the Zurich event.
Visual Highlights from the Premiere Event
At the premiere, McAvoy wore a white blazer paired with a black shirt and trousers, while Liberati chose a tan and black printed dress, marking a stylish appearance for the couple. Over 15 photographs from the event captured their arrival and moments on the red carpet in Zurich.
Significance of McAvoy’s Transition to Directing
James McAvoy’s directorial debut marks an important step in his career as he moves into filmmaking. The premier at the Zurich Film Festival showcases his ability to expand into new creative roles while shedding light on overlooked stories from the UK’s music history. The reception to California Schemin’ may open further opportunities for him behind the camera.
