Bill Skarsgård’s Pennywise debut arrives in episode five of the eight-part series It: Welcome to Derry, expanding on the chilling world of Stephen King’s novel. The show, streaming on HBO Max, slowly builds tension by teasing Pennywise’s presence in various terrifying embodiments before revealing the iconic clown in his classic form.
The first episode shocked viewers as the expected Losers Club members were instead killed off by a monstrous, two-headed, winged baby version of It. Fans have since speculated over when Skarsgård’s Pennywise would appear and how much screen time he would command in this new adaptation.
Gradual Build-up and Limited Early Screen Time for Pennywise
According to industry insider Daniel Richtman, Skarsgård’s Pennywise is absent until the fifth episode, ensuring the character is featured in at least half of the season. This pacing allows the series to develop other terrifying forms of It that haunt the victims before unveiling the familiar shape of the clown.
The measured introduction may also relate to Skarsgård’s busy schedule, requiring careful allocation of his scenes across the season. This approach keeps the audience anticipating Pennywise, enhancing the suspense throughout the preceding episodes.
Creative Decisions on Portraying Pennywise’s Horror
Executive producer Barbara Muschietti discussed the deliberate strategy behind Pennywise’s sporadic appearances, emphasizing the need to maintain his unpredictability and fear factor. She stated,

“It’s been very important, from the first movie, to treat him as a very unpredictable character. In order to do that, you cannot have the audience get comfortable with him.”
Muschietti described Pennywise as “our shark,” underscoring how revealing him only in select moments preserves the character’s terrifying power. She added,
“I am absolutely convinced that he is still as terrifying as he is because of that dose-ification.”
Expanding Pennywise’s Forms and Character Depth
Showrunner Brad Caleb Kane highlighted the show’s intention to explore Pennywise beyond his clown persona, giving screen time to the various other manifestations It assumes to torment individuals. He remarked,
“There are two movies that are full of Pennywise,”
adding that this series focuses
“to spend a little bit more time on the other forms that Pennywise can take to scare the characters, and you can delve more deeply into the characters.”
Kane noted that Pennywise’s presence is hinted at early by subtle elements such as voice, laughter, and a balloon.
“You want to portion out Bill. We know the character of Pennywise is there early on,”
he explained.
“You hear his voice, you hear the laugh, you see the balloon. Sometimes you see the eyes open up in a place that you wouldn’t expect them to open up, so we know he’s coming.”
Discussing the anticipation build-up, Kane concluded,
“You really just want to ratchet up that anticipation because when we do find him again, and we do use him, it’ll be spectacular. And it’ll be a lot more brutal than anything you’ve ever seen in the movie.”
Series Context and Production Details
It: Welcome to Derry revisits the terrifying world established by Stephen King’s It and filmmaker Andy Muschietti’s previous films, It and It Chapter Two. The series offers an expanded storytelling format across nine episodes, with Andy Muschietti directing four. The show was developed for television by Andy and Barbara Muschietti together with Jason Fuchs.
The ensemble cast includes Taylour Paige, Jovan Adepo, Chris Chalk, James Remar, Stephen Rider, Madeleine Stowe, Rudy Mancuso, and Bill Skarsgård. Produced by Warner Bros. Television, the series premiered on HBO Max, releasing episodes weekly until the season finale on December 14.
Anticipated Impact and Audience Expectations
By postponing Bill Skarsgård’s Pennywise debut until episode five, the series cultivates a sense of dread and mystery that sets it apart from previous retellings. This restrained use of the character intends to heighten the horror and avoid desensitizing viewers, promising a chilling and intense portrayal when Pennywise finally appears.
As the show progresses, fans can expect a deeper exploration of It’s terrifying capabilities beyond the clown figure, while the looming presence of Pennywise will loom larger and more ominous. This narrative choice signifies a fresh approach to the iconic horror story, aiming to engage audiences with psychological suspense alongside visceral scares.
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