Following the opening ceremony of the 2026 Olympic Winter Games in Milan, Omega inaugurated its Omega House, serving as the brand’s central hub for ambassadors throughout the event from February 8 to 21. Situated in the renowned Galleria Vittorio Emanuele II within Ristorante Cracco, led by chef Carlo Cracco, Omega House brings the prestige of previous Summer Games venues to this Winter Games in Italy, showcasing the brand’s Olympic heritage.
The exclusive opening gala saw attendance from Omega ambassador George Clooney, who has represented the Swiss watchmaker since 2007, along with his wife Amal. Also present were fellow ambassadors Park Bo-gum, Allyson Felix, and Marisa Tomei, all gathering to celebrate this first Omega House dedicated to the Winter Olympics.
Accessible only by invitation, Omega House features a welcoming ground-floor café, several viewing lounges, and multiple dining areas within the elegant setting of Ristorante Cracco. Omega has been the official timekeeper for both the Olympic and Paralympic Winter Games since 1932, and this debut of Omega House at a Winter Games offers guests the unique opportunity to watch competitions live while experiencing the brand’s rich Olympic legacy up close.
Highlights from the Omega House Opening Gala
The gala event brought together prominent personalities connected to the Omega brand. George Clooney, noted for his long-standing role as ambassador, was joined by Amal Clooney, as well as celebrity athletes and actors including Park Bo-gum, Allyson Felix, and Marisa Tomei. The ambiance of the evening reflected a blend of celebration and anticipation as the Games progressed.
The venue’s design balances an intimate, inviting atmosphere with luxury, providing spaces perfect for relaxation and observation of the Olympic competitions. The inclusion of a ground-floor café and elegant dining areas within Ristorante Cracco elevates the guest experience, aligning with Omega’s commitment to quality and precision not only in timekeeping but also in hospitality.
Omega’s Enduring Olympic Partnership and Its New Winter Presence
Since 1932, Omega has maintained its role as the official timekeeper for the Olympic and Paralympic Winter Games, ensuring precision and reliability in the measurement of athletic performance. The 2026 edition marks a milestone with the introduction of Omega House, a first for the Winter Games, reflecting the brand’s ongoing dedication to the Olympic movement and its ambassadors.
Located in Milan’s iconic shopping gallery, the Omega House serves as a strategic venue to showcase both the brand’s history and its modern innovations, while providing a comfortable and exclusive space for guests during the Games. This initiative highlights Omega’s evolving presence in the world of international sports and luxury lifestyle.
The Impact of Omega House on the Olympic Experience
The establishment of Omega House at the 2026 Winter Olympics offers a fresh way for attendees and ambassadors to engage with the Games, blending the excitement of live sporting events with cultural and culinary experiences. This curated environment supports diplomatic and social interactions, strengthening Omega’s role beyond timekeeping as a prominent Olympic partner.
As the Winter Games continue, Omega House is expected to become a cherished destination for participants and guests, enhancing the overall Olympic atmosphere while reinforcing the brand’s connection to excellence in sport and craftsmanship.
“The new Omega House exemplifies our commitment to blending tradition with innovation throughout the Olympic Games.”
“Having George Clooney and Amal join us for this inaugural Winter edition underscores the deep relationships Omega fosters with its ambassadors.”
