Dakota Johnson is the new face of Calvin Klein’s Spring 2026 campaign, marking her first collaboration with the iconic brand. The 36-year-old actress appears in various denim and underwear styles, shot by director and photographer Gordon von Steiner.
An Embrace of Comfort and Confidence
In the campaign, Johnson embodies a sense of freedom and sensuality, showcasing Calvin Klein’s classic yet bold designs. She shared,
Calvin Klein jeans and underwear have a timeless quality that makes everything feel right the moment you put them on. When a woman is alone at home working or reading or doing whatever, it can feel quite liberating and sensual. Channeling that, and pairing that energy with Calvin Klein’s iconography, felt both singular and classic. I love that this campaign celebrates being comfortable, free and sexy on your own terms. Sometimes, a woman just BEING is the sexiest thing.
Dakota Johnson
The Campaign’s Impact and What’s Next
Johnson’s collaboration with Calvin Klein highlights the brand’s enduring appeal and its ability to celebrate individuality. The campaign’s focus on feeling comfortable and empowered at home resonates with modern audiences seeking authenticity in fashion. With this bold debut, Dakota Johnson Calvin Klein fans can expect a fresh and inspiring direction from the label going forward.
