Jamie Lee Curtis Flaunts Bra to Boost Scarpetta Premiere

On Monday, Jamie Lee Curtis caught fans’ attention by sharing a revealing photo on Instagram, where she flashed her Victoria’s Secret bra to promote her goddaughter Maggie Gyllenhaal’s new movie. This unexpected gesture tied directly into her current activities promoting the crime thriller Scarpetta, starring Curtis alongside Nicole Kidman, Simon Baker, and Bobby Cannavale.

In the photo, the veteran actress was seated inside a car, wearing a patterned brown shirt that subtly showcased her lingerie. She used the caption to explain her motivation, connecting her personal support with her goddaughter’s creative project and her own professional commitments.

Connection Between Jamie Lee Curtis and Maggie Gyllenhaal’s ‘The Bride!’

Jamie revealed that Maggie Gyllenhaal had sent her a lingerie set as part of a collaboration with Victoria’s Secret to mark the release of The Bride!, Maggie’s latest film. The movie, described as an audacious and feminist take on the Frankenstein story by Mary Shelley, inspired a gothic romance lingerie line.

My goddaughter @mgyllenhaal has made @thebridemovie an audacious, bold, punk, feminist, opera of a movie, and she sent me some lingerie, which is one of the partnerships with @victoriassecret,

Jamie wrote.

And I wore it today to support my money makers as well as her movie, and couldn’t figure out how to show her my support, so this was the best I could do in a limo driving around New York City,

she continued, expressing pride in Maggie’s accomplishment.

It is also very Dorothy Farinelli, which is why I’m in New York, which is to promote the TV show #Scarpetta that I’m producing and co-starring in with @nicolekidman,

she added, referencing her role in the upcoming series set for release on March 11.

Public Reactions and Praise from Peers

Fans responded enthusiastically to Jamie’s post in the comments. A playful admirer joked about Jamie’s enduring role as Michael Myers’ pursuer in the Halloween franchise, while others expressed admiration for her ageless appearance and boldness. Actress Rita Wilson also voiced encouragement with a supportive shout-out.

Jamie Lee Curtis
Image of: Jamie Lee Curtis

Meanwhile, Maggie Gyllenhaal’s film direction represents a significant milestone in her career, being her second directorial effort following a Best Adapted Screenplay Oscar nomination for The Lost Daughter in 2022.

Jamie Lee Curtis’ Close Ties with the Gyllenhaal Family

Jamie shares a longstanding friendship with Maggie’s parents, Naomi Gyllenhaal, a screenwriter and producer, and director Stephen Gyllenhaal. She is godmother not only to Maggie but also to her brother, Jake Gyllenhaal, with whom she spent time during the pandemic as neighbors.

Getting to watch people that you meet when they’re very young develop into artists is a particular thrill,

Jamie reflected on Instagram.

I can’t imagine what Jake and Maggie’s parents feel like, or, for that matter, what my parents must’ve felt like when I, too, began to dabble in the dark arts of films and television.

The Role of Jamie Lee Curtis in ‘Scarpetta’ and Her Production Ambitions

Aside from supporting her goddaughter, Jamie is actively promoting her own project, Scarpetta. The series features Nicole Kidman playing forensic pathologist Dr. Kay Scarpetta, with Curtis portraying Kay’s sister, Dorothy Farinelli. Curtis has also taken on the role of producer for this show, marking a significant step in her career.

I wanted to be a producer for a very long time…and when I turned 60, I woke up one day and thought if not now, when? If not me, who? I have stuff to do, I’d better do it,

she explained during an appearance on the Today show.

Significance of Jamie Lee Curtis’ Support and Upcoming Projects

Jamie Lee Curtis’ public endorsement of Maggie Gyllenhaal’s film and her dedication to producing Scarpetta illustrate her evolving role within the entertainment industry. Her activism and personal connections also reveal a deeper engagement with creative and feminist-themed projects.

As both actresses prepare for March premieres — Maggie’s The Bride! and the crime thriller Scarpetta — audiences can expect notable performances and stories highlighting complex women in gripping narratives.