On March 2, Jamie Lee Curtis made a striking show of support for her goddaughter Maggie Gyllenhaal by posing in black lace lingerie during a limo ride in New York City. The actress wore a Victoria’s Secret bra sent by Gyllenhaal to promote her film The Lost Daughter, using the moment to spotlight the movie and express pride in her goddaughter’s work.
Actress Shares Intimate Support for Goddaughter’s Film
Jamie Lee Curtis, known for her role in Freaky Friday, took to Instagram to reveal the personal gesture. In a selfie captured at the back of a New York City limo, she flashed a plunging black Victoria’s Secret bra gifted by Maggie Gyllenhaal, director of The Lost Daughter. Curtis pulled down the neckline of her long-sleeve shirt to showcase the intricate floral lace design, complementing her silver pixie haircut with wire-rimmed glasses and a delicate pendant necklace.
“My goddaughter @mgyllenhaal has made @thebridemovie an audacious, bold, punk, feminist, opera of a movie and she sent me some lingerie, which is one of the partnerships with @victoriassecret,”
Curtis explained in her Instagram post, highlighting the meaningful connection between the lingerie gift and the film’s promotion.
Supporting Family and Art Through Personal Style
The Hollywood veteran added that wearing the lingerie was her way to both back her “money makers” and the film itself.
“I wore it today to support my money makers as well as her movie,”
Curtis stated, also confessing,
“couldn’t figure out how to show her my support so this was the best I could do in a limo driving around New York City. Proud as fuck of her.”
The film, also featuring Jake Gyllenhaal—Maggie’s younger brother—alongside Christian Bale and Penélope Cruz, garners notable star power, underscoring the Gyllenhaal family’s strong ties to this project.
New Role Inspires Bold Fashion Choices
This lingerie-backed show of solidarity also ties into Curtis’s preparations for her upcoming series Scarpetta, where she trades her trademark silver pixie cut for platinum blonde curls. She described her look as “very Dorothy Farinelli,” the character she portrays opposite Nicole Kidman. Fans previously caught a glimpse of Curtis’s striking transformation, which included a red-hot plunging catsuit revealed by Prime Video in late November.
In contrast, Nicole Kidman’s character Kay Scarpetta features a more reserved style, with auburn waves styled half-up, paired with a green turtleneck and coordinating blazer, showcasing the stark style differences between the characters.
The Impact of Celebrity Support on Indie Films
Curtis’s visible endorsement using Jamie Lee Curtis lingerie support draws attention to Maggie Gyllenhaal’s directorial work, likely increasing public interest and bolstering visibility for The Lost Daughter. Such high-profile backing not only highlights familial pride but also amplifies the film’s message as a bold feminist statement. Curtis’s stunt, set against the bustling backdrop of New York City, reflects a blend of personal affection and professional respect that may encourage audiences to engage with the film and follow her evolving career trajectory.
